What Will Cloud Computing Look Like in 2016? It’s Shaping Up To Be Google vs. Amazon

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During the Christmas season, writers and bloggers the world over start prepping two kinds of articles: the year in review, and predictions for the new year. Well, tis the season for predicting the future, and tech writers are publishing a peek ahead into the cloud landscape come 2016 with Google vs. Amazon.

But before we go forward, let’s take a look back. This December, WIRED published a feature on the unexpected (and very brief) history of cloud computing, from the first days of Dropbox to the present era of cloud services brokers.

“Back in 2006, Amazon was just an online retailer, but it decided to try something new. It offered up a series of online services where the world’s businesses could build and operate software—websites and mobile apps, in particular—without setting up their own hardware. Simply by opening a web browser, these businesses could tap into a virtually unlimited amount of computing power. And they did.”

And as with any technology revolution, there are skeptics, doubters, and companies that just plain don’t like change.

Cloud Services Brokers and More Trends To Watch in 2016…

This past year saw cloud brokerage services like DoubleHorn play a much large role in shaping the industry. What other changes can we expect to rock the cloud world of tomorrow?

1. Google vs. Amazon

For that closely watching Silicon Valley infighting, Google and Amazon have been going head to head recently, and nowhere is that truer than on the cloud. So far, Google lags far behind Amazon in monetizing their cloud operations. But this year Google revealed the launch of Alphabet Inc., a new unit focused on innovation. More recently, the company hired famed entrepreneur Diane Greene to help develop Google’s cloud projects.

If there’s one company that could make big waves next year, it’s Google.

2. It’s All About the Security

Is an old trend still a trend? If so, most cloud consultants agree the focus on managed security services will continue. By current projections, rising demand will drive the cloud-based security market to $8.71 billion by 2019, with much of that growth occurring in 2016.

3. Legacy App Migration

Today, about 35% of all IT services are delivered via the cloud. We’ve come a long way since cloud computing was first developed in 2006, but there have been some growing pains. Chief among them, some applications have not been able to operate well on the cloud. That’s starting to change, and in 2016 expect to see popular applications appear on the cloud for the first time.

4. Next Year Will Be the Year of the Hybrid

With Gartner, Information Week, and a host of others all predicting the exact same thing, we feel comfortable predicting that hybrid cloud systems will become standard. Many enterprises and public agencies adopted hybrid cloud environments this past year, and soon a majority of enterprises will too. In 2015, 48% of respondents said they were planning to go hybrid.

DoubleHorn is a leading cloud-based Managed Services Provider, founded in January 2005 and based in Austin, TX. Our cloud services brokers specialize in delivering Cloud Services, Managed Communications and Consulting to the Enterprise, Government, and SME (Small and Medium Enterprise) sectors. If you are new to the cloud and not sure how to get started, contact us for a complimentary initial assessment at solutions@doublehorn.com or (855) 61-VOICE.

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