Think You Shouldn’t Move to Cloud? You May Be Right.

Drew Bixby
Read Time: 4 minutes

Cloud Pressure: The Push Factors To Move To The Cloud

You are feeling the pressure to move to cloud. You are feeling it from investors or new hires who have come from other companies. They praise all the glories of moving to cloud. However, you hold firm that your company is not right for cloud. From a “cloud person” to you, here are some valid reasons you can give for not moving to cloud.

Your Business Needs

Your data doesn’t need to be accessed outside your building or your local network is unreliable. You can’t trust your local network provider so going to the cloud causes massive issues with reliability, if not speed. You can manage the firewalls such that only specific people have access externally so there are few risks. Even then, you aren’t worried about downtime for external users. You only need to ensure 100% up-time within your building and don’t want any dependence on the network out of the building.

You need response times in microseconds for your business. Responses have to be instantaneous as much as the network must be reliable. As such, even moving data to another location within your company would not be acceptable without a dedicated hardline connection. In this case, reliance on the local network provider, let alone the cloud provider, is not acceptable.

Your business needs are stagnant and won’t be changing anytime soon – certainly not within the next 10 years or whatever the remaining life of your current servers are – assuming a replacement at least 1 time (since most servers should be replace every 3-5 years). In your case, the migration and setup of the new instances to adapt to cloud would not be worthwhile. Your business doesn’t need those extra costs to withstand less than 10 years left.

You don’t need to innovate further. Your customers are unlikely to adapt. Even though many otherwise stagnant government agencies have already moved to cloud doesn’t mean that your customers will will – at least not unless they hire any eager young techies. But they haven’t changed for the past fifteen years so why would they change now? There is a risk there, but you feel the odds are in your favor for your unique customers.


Are you feeling pressure to move to cloud? Listen from a "cloud expert" on some valid reasons why moving to cloud may be the wrong decision for you.

Your competition isn’t making the move to cloud, so why should you? In January 2018, LogicMonitor estimated that by 2020, 83% of enterprise workloads will be. But, those stats are unlikely to apply in your industry. If one of your competitors was taking the risk to move to cloud behind the scenes, it might be detrimental to your business, but you are willing to take those odds knowing your competition as well as you do.

They haven’t built the specific services yet to support your unique business needs. There are almost 200 different types of services out there, with lots of flavors and variations to support many types of needs, but they don’t have one to support your specific needs. You have a few options here, you can dig in your heels and argue that the cost of an assessment is a waste which will only prove you correct or let one of the cloud worshipers waste their time doing the research. Just make sure to emphasize all the unique complexities.


Your data is too sensitive to be in the cloud. Even though the Department of Defense and other government agencies with critical data are shifting to the cloud, your data is more sensitive. The security of your data center (or server room) would pass all the same HIPAA, FISMA, FERPA, SOC, etc. compliances that the cloud data centers pass. Your procedures are constantly updated along with your software patches to ensure you are ready for an audit at any time. And, other than one or two minor incidents, your data has never been breached as far as you know. Even if you decided to move, you could argue that secure processes for transporting the data to the cloud have some yet unidentified vulnerability.

Are you feeling pressure to move to cloud? The providers offer numerous options to migrate but even taking weeks or months for that process is too long for your needs.

You have too much data already and you need access to all the data real-time. The providers offer numerous options to migrate terabyte, petabytes and even exabytes of data to the web in relatively short time periods. But even taking weeks or months for that process is too long for your needs.

You plan to sell your business within the next 5 years. Your buyer can take the hit for migrating your business to the cloud. Your owners might take a price hit when you do sell because of the outdated technology. Still, you are willing to bet that the savings by not migrating will be less than that discount.

You don’t want to learn the new technology. You don’t have the knowledge in-house, so you would likely bungle it. Of course, you know you could hire a consultant, but that seems more trouble than it would be worth for your business. It’s easier just to keep things the same and leverage the resources you already have regardless of the net benefit. Ignoring the newer technology is certainly the easier decision to make.

You are being savvy to leapfrog the competition who are moving to the latest cloud services for reliability and adaptability. They are wasting precious time and resources making those moves now. Sure, moving from their new environments to whatever comes down the line will take them less time than your business, but when you add up the cost of all those transitions, your business will still be ahead with fewer migration costs over time. Sure, they reap benefits in the meantime because of more adaptability, reliability, or other benefits, but the net effect of holding off is to your benefit. At least that is what your calculations show you. When the next technology comes after cloud, you have the option to try to jump on that trend.

Of course, the position in most of these responses is somewhat tongue-in-cheek. However, there is a lining of truth to each one. There are a unique set of business for whom moving to cloud will not have been the right move. In those cases, if you play the right odds for your business, it will have been the right strategic move. The question is whether your business is truly that unique and those odds are really in your favor.